Saturday, 22 October 2011

Why Aren't Women Tweeting About Occupy Wall Street?

Twitter remains the social networking outlet of preference for Occupy Wall Street, but new analysis in to the #OWS tweets finds an unexpected gender discrepancy in individuals that are speaking concerning the protests: Less women appear to do so, despite Twitter as being a female-centered service overall.

Based on analysis by Attention launched yesterday, only 30% of tweets mentioning Occupy Wall Street were from female customers, despite the fact that over 64% of Twitter customers are thought to become female consequently of the 2010 Pew survey. That number is really up where it had been per month earlier by mid-September, less than 20% of Occupy Wall Street tweets were from women.

(MORE: Twitter Is the owner of #OccupyWallStreet Chatter)

A completely separate study, completed by social networking monitoring firm Trendrr for AdAge Magazine, sees that number slightly greater it puts the share of female OWS tweets around 38%. However the odd gender discrepancy remains: 's the reason the women thinking about Occupy Wall Street were much more likely to find yourself in the reason than tweet about this, the female demographic for Twitter does not have as large a crossover using the OWS demographic as males, or just that less women were thinking about tweeting regarding the subject generally

MORE: Twitter Drops Suit in return for 'Tweet' Trademark

Graeme McMillan is really a reporter at TIME. Find him on Twitter at @Graemem or on Facebook at Facebook/Graeme.McMillan. You may also continue the discussion on TIME's Facebook page as well as on Twitter at @TIME.



pos available pos of purchase

No comments:

Post a Comment