Microsoft's Surface pills would be able to be looked at warning shots over the bow, signalling that a general change in strategy was going ahead. For anybody who had been doubtful, however, Boss Steve Ballmer has clearly typed in a investor letter that Microsoft now sees its very own products as essential to the organization as other things. There is a "fundamental change" in the way the Redmond-based crew works, he states, and traders should be expecting that Microsoft will periodically make "specific products for particular reasons" (like Surface or even the Xbox 360) that demonstrate off services within the best light possible. Ballmer adds that plans over time concentrate on new device types and learning connects. The content is on the face a rosy one for that company's future, but gleam subtext for hardware makers which have were not impressed with competing against their OS partner: get accustomed to it. Ballmer sees Microsoft-designed hardware like Surface as complementary as to the organizations do, and the company is not going to reverse course in the near future.
Filed under: Gaming, Pills, Microsoft
Microsoft Boss Ballmer braces us for any 'fundamental shift' in strategy with increased Microsoft-designed products initially made an appearance on Engadget on Tue, 09 March 2012 19:28:00 EDT. Please visit our terms to be used of feeds.
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