Sunday, 20 November 2011

Will Wine Snobs Embrace a Paper Bottle? [Environmentally Friendly]

Will Wine Snobs Embrace a Paper Bottle Despite the fact that they are recyclable, glass bottles are energy intensive to create, and high and costly to ship. So an inventor has produced a less expensive, eco-friendly alternative having a paper-based bottle which will most likely have sommeliers turning their noses up in internet marketing.

The initial question that I am sure immediately involves everyone's thoughts are the way a paper bottle filled with wine does not just use mush moments after being filled. And also the simple answer is to apply exactly the same system as wine offered through the carton a sealed foil bladder inside. The bottle's inventor, Martin Myerscough, has produced a paper-based milk bottle (dissimilar to cartons) that's seen commercial success, so he figured exactly the same idea perform equally well with wine.

Although it looks a bit rough around the outdoors, challenging Martin will need to overcome if this involves selling it towards the consumer, the paper bottle weighs in at just 50 grams in comparison towards the 500 grams of the glass bottle. Additionally, it just 10 % from the carbon footprint of glass, therefore it is cheaper to create and recycle. The paper bottles are the identical size because the glass bottles they aspire to replace, to allow them to easily be built-into existing production lines and transportation systems. These advantages certainly result in the paper bottles enticing to wine producers, and I am sure they'll become popular using the public once everybody realizes they are not really pi�atas for grown-ups. [Design Week via Coudal]



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