Of all the Home windows 8, WP8 and Surface excitement recently, Redmond has additionally dropped a slice of less shiny happy news: its online services division takes a goodwill writeoff of $6.2 billion consequently of their ill-fated aQuantive acquisition in 2007. Not coincidentally, that's almost just what it taken care of the organization, so it introduced directly into create pre-Bing online ad revenue -- when Mountain View was eating a lot more of its lunch searching. The program giant stated that aQuantive did not "accelerate growth" around intended, even though it added it still provides assets because of its web advertising activities. Using the creation of pills and mobile phones since that time, it appears unlikely we'll use whatever of their now-quaint tech -- like shopping cart software-mounted computer systems -- again.
Microsoft takes $6.2 billion of protuberances on fizzled aQuantive online ad acquisition initially made an appearance on Engadget on Tue, 03 Jul 2012 07:29:00 EDT. Please visit our terms to be used of feeds.
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