Wednesday, 3 August 2011

Facebook purchases e-book writer Push Pop Press

Push Pop Press might not jump towards the front of the mind whenever you think about e-book marketers, however it introduced a brand new twist towards the usually bland realm of e-books. In April, Push Pop Press released Al Gore s Our Option for iOS products. Our Choice would be a very robust e-book filled with embedded videos, interactive graphs and many commentary. Push Pop Press will take its talents to Facebook.

Facebook has bought Push Pop Press to have an untold amount. Based on a publish about the Push Pop Press website, this acquisition does not necessarily mean Facebook will start posting books of their own. The technology of Push Pop Press is going to be mixed into Facebook to provide people even more potent methods to share their tales.

Essentially, Facebook customers would be the real marketers. Push Pop Press will just provide them with a far more dynamic platform to write on.

Regrettably, titles like Al Gore s Our Choice will no more be released by Push Pop Press. Our Choice will still be offered within the Apple Application Store and arises from it is going to be contributed towards the Climate Reality Project.

Via [Push Pop Press]



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