Barnes &lifier Noble keeps the new Nook offers superior battery performance towards the Kindle.
(Credit: Sarah Tew/CNET)Today, CNET published a tale about how exactly Amazon . com--after Barnes &lifier Noble had stated that it is new Nook e-readers offered two several weeks of battery existence--had transformed battery existence figures on its Site for that Kindle Wi-fi compatability and Kindle 3rd generation to complement the brand new Nook's.
Apparently, Amazon . com felt that Barnes &lifier Noble had develop its amounts utilizing an equation depending on getting the wireless completely switched off and reading through just for thirty minutes a day. Amazon's original one-month battery existence for that Kindle was based a person reading through for just one hour each day using the wireless switched off. Therefore it went ahead and up-to-date the Kindle's battery existence amounts to mirror Barnes &lifier Noble's equation and clarified the brand new amounts using the following marketing copy about the Kindle's product page:
Just one charge lasts as much as two several weeks with wireless off based on a half-hour of daily reading through time. Should you read for just one hour each day, you're going to get battery existence as high as 30 days. Keep wireless always on also it lasts for approximately ten days. Battery existence will be different depending on wireless usage, for example shopping the Kindle Store, Web browsing, and installing content. In low-coverage areas or perhaps in EDGE/GPRS-only coverage, wireless usage will consume battery energy more rapidly.
Fair enough. Is sensible, right Well, now Barnes &lifier Noble has fired back.
CNET received the next statement from Jamie Iannone, leader of Barnes &lifier Noble Digital Items:
With as many as two several weeks on one charge, the all-new Nook has got the longest battery existence in the market and superior battery performance to Kindle 3. Within our side-by-side tests, underneath the identical conditions, continuous technique device led to a lot more than two occasions Kindle's battery existence. While reading through at one page one minute, the all-new Nook battery can last for 150 hrs, in which the Kindle battery, utilizing the same page-turn rate, can last for only 56 hrs (both with Wi-Fi off). We have also done a continuing page turn make sure at one page turn per second, the all-new Nook provides more than 25,000 continuous page activates just one charge.
We are less than sure things to model of all of this, and also to be obvious, we haven't examined the brand new Nook's battery existence from the Kindle's (we will not customize the Nook review unit for any couple of days), and then we haven't any method to confirm these amounts. But clearly, both companies take very seriously the idea of lounging claim that they can the title of getting the longest battery existence in the market.
We await word from Amazon . com about this little battery brouhaha and can add any statement that the representative offers the moment we obtain it.
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